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此外，小戴爾.恩哈特在2004年北卡羅來納州夏洛特市成立Hammerhead Entertainmen的傳媒公司<ref>[https://www.sportsbusinessdaily.com/Daily/Issues/2012/07/20/Marketing-and-Sponsorship/Earnhardt-Hammerhead.aspx Dale Jr. Talks About Success Of His Production Company Hammerhead Entertainment]SBJ Daily, July 20 2012</ref>，是一家提供全方位服務的製作和娛樂公司。就在北卡羅來納州的夏洛特市，他還開了一家Whisky River酒吧和一家餐館。由此可見，Dale Earnhardt Jr.除了車手、明星的身份外，還是一名熱衷於做生意的商人<ref>[https://kknews.cc/sports/4q9kra3.html 誰說玩車沒前途？他靠賽車成為全民男神，身價21億]RH玩車幫 發表于運動,2017-05-05</ref>。
[[File:Whisky-River餐廳.jpg|缩略图|460px|center|小戴爾.恩哈特Whisky River酒吧餐館在RDU開幕典禮。圖片來源：[https://www.newsobservermoodiedavittreport.com/newsdown-the-whisky-river-nascar-driver-dale-earnhardt-jr-partners-with-hmshost-for-new-restaurant/business/article206759094.html TheNews&Observer MARCH 25, The Moodie Ravitt Rport 5 June 2018]]]
==參考文獻==